Monday, January 08, 2007

Do We Make Good Copy?

That's an interesting question and if you pressed me for an immediate reply I could and would say only the truth: yes, yes I, we do. Is this opening in line with par for the course or of course for the line? :/ A few of you may recall that Sir Lex or Daddy Luthor was in chambers preparing the State of Luthor, the State of SFH, or the State of Mine(d). Last night, the Moment Hit Me and I initiated a draft: so to it appears some of that which inspired last nights influence has pooled a reserve for tonight: a small reserve.

This morning I had releases and story to submit to the press. This is nothing new and it really deserves no mention save the fact that I came across in 2 days now people that are either attempting to be brilliant as I, or have learned a new word titled plagiarism or lastly joined Josie and the "Copy Cats". While initially it appears as somewhat flattering, that is a feeling I do not nor need not require. A few of you who try to keep up with me know for fact that we do spend a great deal of time and energy into SFH. 8+ months now. With all the energy that has been expended, it becomes daunting to think and see others move up and find their way closer to me.

One of my sponsors found an article on Yahoo news wire discussing a new company(website) that uses the 50 States and you buy a part of the city and write a bio about yourself and some other game like attributes. It was at that point I moved on. Today though, while I am submitting press to one of my favorite news outlets, I found another pixel advertising site. Normally I would not really care about this either, but I did.

In the past few weeks I have mentioned a website called "Pixelotto": I immediately forecast that site to become a failure and it is not performing as envisioned by Alex Tew, the creator. The press release I saw today is from Dheer Gupta who is trying to copy Pixelotto: with a little exercise it appears he stretched his imagination and came up with "Pixelllite", what a pathetic site! With so much energy spent on copying ideas, one would think that some great ideas could be created, but stretching the mind can be taxing. With that said, there is only one thing left: Get On The Map! ShopFromHomepage!

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GET ON THE MAP!

Wednesday, December 20, 2006

I Am Лекс Лютор



I am SirLex and this is my address. Ask what is this post going to be about? Well, if I told you, perhaps you would stay or perhaps you would get a dose or two from my favorite doctor, Dr. Blogstein. But Hold On!! If you clicked on the hyper-link you are going to think you really need to see the doctor because you flashed back to me. You see, we( all 5 of us ) are learning collectively and exponentially in the powers of persuasion.

So chill out for a couple of moments and I will afford you a detour during this brief, yet appropriate dissertation. As I referred to previously, Dr. Blogstein has been not only an entertainment icon, but a very real and compassionate healer of the community. He has been able to provide anecdotes for issues that effect us and effect us where there is no antidote, i.e. Lex, Sir Lex, and Lord Lex Luthor!

I, Edmond McGuyer, feel honored to have met Dr. B and appreciate all that he has and does for me and if anybody is still listening, then you to. Have you found the detour to Dr. B's office yet? I didn't think so! Happy Holidays Dr. B.

Father Randall Radic: another man of inspiration that has been able to embolden me. Dr. B moves me closer to lunacy while Father Radic delivers or attempts to ameliorate me through divine reevaluations. We all need a father once in awhile. So thanks Dad: for your prayers, since God knows all of us( all 5 of us ) need a little help at times. Happy Holidays Father Radic.

Валерия, or for those of you who can not pronounce her name, Valeria: I would like to thank her and Иосиф (Joseph) for joining the Luthor clan. If they were to reflect on that statement, then they may wonder what the hell I am talking about, since it is I who enlisted them to this elite cast and crew of this stage created for the purpose of world domination, in a definitive, yet responsible fashion. We all enjoy having Валерия entertain us through her singing and beauty. Happy Holidays Валерия and Иосиф.

Alex Tew, entrepreneur from the UK who is brandishing an advertising/lottery business through his Pixelotto, I really don't know you that well and, perhaps I should just say Happy Holidays mate. Personally, I believe that ShopFromHomepage is a much more effective means of providing a much needed service for the benefit of many versus the few. Global thinking for local solutions.

My name is Эдмонд, and again I want to express my good fortune of meeting and developing new endearing friendships that hopefully will protect me and the world in 2.007. Yes, 2.007 YOU saw it HERE first! I am the one and the only one who has coined the year 2007 as the year to become known as 2.007 !! I am incredibly gifted as I illustrate with my new description for the next 365 days where the entire planet will refer to the time period as 2.007, the year of Эдмонд, the year of ShopFromHomepage, the year given to us all!

Ahh pizdec. Perhaps enough has been said. Everyone that has made it this far: Happy Holidays. Have a great 2.007 and with that in your mind you will always remember me, Лекс Лютор.

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GET ON THE MAP!

Friday, December 15, 2006

From Лекс Лютор: Send This To The World

What Edmond did next

Online Web 2.007 Advertising That Makes Sense

Coming up with a killer idea is what most of us dream about at least some of the time, then finding a way to publicise it and make it happen is probably way too much for the majority.

Six months ago local Houstonian, Edmond McGuyer was, to most people, an unknown name. Google it now and you will get countless of pages extolling the virtues of ShopFromHomepage which is Edmond’s killer idea.

For those who are new to it Edmond basically took the simple, visual concept of having a map detailing familiar streets and landmarks and married it to the digital online world and its click-and-go capability to produce a simple, visual navigation of shopping resources in a city in a pixel-driven, interactive digital version.

In ShopFromHomepage advertisers buy pixel ad space for a year and shoppers benefit by finding what they want in their area quickly and efficiently. They look, they click, they buy. Simple.

Of course, at this level nothing is really ‘simple’. Edmond’s vision is a democratic, people-orientated one that utilises the equalising power of the net to level the playing field for more business and drive dedicated customers straight to their doors.

So far so good. This is a story of an internet entrepreneur with a passion for helping the ‘small’ businessman. What makes it even more interesting is what Edmond did to promote it all which had something to do involving world domination and Лекс Лютор aka..Lex Luthor (and for this story you will just have to use Google).

What is interesting is that Edmond McGuyer, who also keeps his finger squarely on the pulse of the web, was quick to also point out fallacies and fads that he felt were harming the online advertising business.

Enter Pixelotto. Pixelotto is the idea of another famous internet entrepreneur from the UK and it is also a simple idea. Pixelotto was the brainchild of Alex Tew and, as the name suggests, involved the sale of pixels to advertisers and the chance to win a million to clickers who clicked a minimum number of times.

While there was a big buzz by both clickers and advertisers with the idea it was Edmond who quickly spotted that Pixelotto basically created a click-fraud industry in one simple (and probably inadvertent) move.

It encouraged wild, random clicking by visitors interested in one thing only: the chance to make a million dollars. This meant that the advertisers were getting more traffic but no real business.

Edmond’s response on blogs and websites about Pixelotto cast the light of reason on an online advertising model that was good for none but its founder: Alex Tew.

With ShopFromHomepage as the only viable means for local people to find what they want in their city fast the question now remains: Once Edmond’s company succeeds in mapping all our major cities, what will he do next?

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GET ON THE MAP!

Tuesday, December 05, 2006

Is Pixelotto Paying For Hits?

Alex Tew’s newest idea? to make a million dollars; and an equal opportunity millionaire for a viewer with an itchy finger. For readers that are unfamiliar with who he is, a bit of bio may be in order. Alex gave birth in 2006 to an idea of selling pixels as a means of advertising; it was new, interesting and fun for hundreds of thousands all over the world. For some merchants, it provided new, yet short lived exposure. The MillionDollarHomepage is a collage of random pixels depicting images with messages provided by the owner. The idea truly provides a unique form of advertising.

Many others (copy cats) have tried to duplicate the pixel concept and collect a million dollars; either for a legitimate purpose or simply as a get rich scheme.
ShopFromHomepage was conceived over 6 months ago as a means to locate local business in various metropolitan cities for the benefit of all who are looking to shop local. The idea of creating an interactive map with the ability of offering a general message and a company’s website were ideal. Location and company information are available 24 hours a day. Utilizing pixel technology seemed the best solution offering cost effective and finite advertising.

Several key elements separate the two websites: Pixelotto provides the developer (Alex Tew) a million dollars and once again offers random advertising from Soho to Beijing. The merchants now have increased odds of receiving traffic to their site through the introduction of a lottery. Users will click on random images at a minimum pace of 10/day to be eligible. One of the setbacks is the traffic is not targeted: it is comprised of people with the goal of participating in a million dollars.

Where ShopFromHomepage differs is it offers quality/targeted traffic in specific geographical locations for merchants and customers. Advertisers, for as little as $100.00 now have an opportunity for customers to find them through local city searches. For the price of a one day newspaper ad, a business can be profiled for one year; small businesses that have not had a previous budget can now advertise their location and quite possibly block out the competition due to the finite real estate available.

Pixelotto will generate curious traffic searching for a million dollars while ShopFromHomepage has targeted traffic searching for local solutions.

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GET ON THE MAP!